Grow your contact list and convert new leads with Shopify’s customizable forms tool. Shopify Forms lets you easily add a form to your store, so you can convert visitors into leads and, eventually, sales. Create inline and pop-up forms to collect wholesale leads, subscriber signups, and essential business information. Add colors and images that match your store’s branding, incentivize with discounts, and translate your forms into different languages. Use submission data to build customer profiles and personalize engagement. Plus, analyze performance metrics to learn and improve. Shopify Forms lets you easily add a form to your store, so you can convert visitors into leads and, eventually, sales. Create inline and pop-up forms to collect wholesale leads, subscriber signups, and essential business information. Add colors and images that match your store’s branding, incentivize with discounts, and translate your forms into different languages. Use submission data to build customer profiles and personalize engagement. Plus, analyze performance metrics to learn and improve. more Add pop-ups and inline forms to capture leads, and tag new customers Customize forms with text, images, metafields, discounts, and triggers Translate forms in-app to align with localized store content Boost conversions among 200M+ Shop users, automatically Store, segment, and leverage customer data—all within a secure platform