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  1. xpay✦ Commerce

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  5. Whatnot

Whatnot

by Whatnot

3.4

(11 reviews)

35/100 · Limited evidenceFree to install
Best suited for stores using Whatnot, which it integrates with.

Live shopping is where buyers discover new products; Start selling on Whatnot to expand your reach Whatnot helps you turn products into repeat customers. Unlike traditional marketplaces where you sync inventory and wait for orders, Whatnot puts you in front of shoppers who are ready to buy. Go live, sell products in real time, move inventory quickly, and build a loyal audience that follows your business and comes back for future shows. Connect your Shopify store, bring your catalog to Whatnot, and build lasting customer relationships through live shopping and product discovery. Whatnot helps you turn products into repeat customers. Unlike traditional marketplaces where you sync inventory and wait for orders, Whatnot puts you in front of shoppers who are ready to buy. Go live, sell products in real time, move inventory quickly, and build a loyal audience that follows your business and comes back for future shows. Connect your Shopify store, bring your catalog to Whatnot, and build lasting customer relationships through live shopping and product discovery. more Sell at scale with a unified catalog between Shopify and Whatnot Automated orders and real-time inventory sync Update your inventory in real-time as items sell on either platform

Copy from the Shopify App Store listing, unedited.
View on ShopifyCompare the plansSee the scorecard
Who it’s for
Marketplaces
What it moves
Top line

reach beyond the storefront

What it costs
Free

1 tier

How it’s supported
35/100

Limited evidence · from 6 reviews

What it does

Sell at scale with a unified catalog between Shopify and Whatnot

Automated orders and real-time inventory sync

Update your inventory in real-time as items sell on either platform

Plan fit
One plan, no tiers to choose between

This developer publishes a single plan (Free), so plan choice does not arise — the only decision is whether to install it. The listing summarises it as “Free to install”.

Pricing
Free to install
Whatnot Fees

Free

Free
8% fee on sales price
2.9% + $0.30 payment processing fee
Fees may be lower based on the category
Fees may be lower based on region
Plans as listed on the Shopify App Store. Always confirm current pricing before installing.

35

/ 100
Limited evidence
low confidence

Scored on 6 merchant reviews we hold for Whatnot, across five checks. Every figure is computed from those reviews — expand any row to see the counts behind it.





Computed from the 6 reviews we hold, with 12-month windows measured to 2026-09. This scores the public review record — it is not a review of the software itself, and a low score often means we hold little evidence rather than poor evidence.
Review history
2026–2026 · 6 reviews read
Reviews per year
20266 reviews
What merchants say

3.4

11 reviews
5★33%
4★0%
3★33%
2★0%
1★33%
Developer replies
0%
of reviews get an answer
Reviewed at 12m+
0%
had used it a year when they wrote
From 6 reviews read. Typical reviewer had used the app for 1 months. Most merchants review in their first month, so this reflects when people write — not how long they stay.
Recent merchant reviews

The newest 6 of 11. Open one to read it in full, with the developer's reply where there is one.

Installed it just to write a review ... Claude can create an MCP to do all of this with whatnot.. SO your 11% fee just convinced me to do just that.

I like it but it doesn't give any option to change the categories and keeps reading the categories wrong and putting women's clothes and others because it doesn't know how to read things like pants and dresses as women's clothes. I would be happy to manually change it and whatnot itself but there seems to be no option to bulk edit category

The integration has been fantastic and super easy to set up. It’s completely eliminated the need for manual inventory adjustments between Shopify and Whatnot for our team. The Whatnot team alone is great to work with - highly responsive, receptive to feedback, and quick to roll out new features and improvements. We've processed 2,500+ orders since the app's official launch and it has worked seamlessly with our site and inventory system. HIGHLY recommend for anyone already selling on the platform, especially enterprise level brands managing a large number of SKUs!!

I had my whatnot account first and wanted to upload my inventory to Shopify and apparently it does not work the other way around. Can't use it if it doesn't work in both directions. Who's the genius that purposely didn't do that feature?

No option to amend price for flash sales or any sale, all products go to inactive and can't amend anything. Uninstalled until fixed as not great for sellers wanting to run at different prices to our retail sites

Whatnot FAQ

Answered from this app's own listing and its full review record.

Best suited for stores using Whatnot, which it integrates with.

There is a free plan across 1 published tier. Prices are as listed on the Shopify App Store and can change — confirm before installing.

On our scorecard Whatnot rates 35 out of 100 — limited evidence — read from 6 merchant reviews. The developer has published replies to 0 of 6 reviews. The score reflects what the review record shows, nothing more.

11 merchants have reviewed Whatnot, averaging 3.4 out of 5. We hold the review history from 2026 to 2026, which is what the year-by-year chart on this page is built from.

Quick facts
At a glance
Merchant rating

3.4 / 5 · 11 reviews


Rating, last 12 months

3.00 from 6 reviews


New reviews, last 12 months

6


Developer replies

0 of 6 reviews


Typical reviewer had used it

1 months


Pricing

Free to install


On the App Store since

December 9, 2025


Review history held

2026 – 2026

Integrates with
Shopify Admin
Whatnot

Categories
Marketplaces
Will AI shoppers find this store?

Apps like this one convert the traffic you already have. Getting recommended by ChatGPT and Perplexity is a separate problem.

Run a free readiness check
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xpay

The agent-readiness stack for the AI shopping era — helping merchants, publishers and SaaS companies get discovered, cited and transacted with by ChatGPT, Perplexity, Claude, Gemini and the custom shopping agents underneath them.

CompanyAgentically Inc. (d/b/a xpay✦)1875 Mission St, Ste 103San Francisco, CA 94103, United Stateslegal@xpay.sh · privacy@xpay.sh
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