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Shogun ‑ AB Testing
Shogun ‑ AB Testing
by Shogun Labs, Inc.
4.2
(44 reviews)
Best suited for stores comfortable with $39/mo.
Maximize Profits with Smarter A/B Testing: Themes, Templates, Pages, Prices, Shipping and More. Take conversion rate optimization to the next level with an AB testing app built specifically for Shopify. Create test variants for: Pages, sections, elements, PDPs, product prices, checkout and shipping within your theme using Shopify’s native editor. Optimize new template designs by testing changes across all associated pages, expanding the test surface area for faster insights and greater revenue potential. Segment tests based on audiences like location, referring URL and more. Take conversion rate optimization to the next level with an AB testing app built specifically for Shopify. Create test variants for: Pages, sections, elements, PDPs, product prices, checkout and shipping within your theme using Shopify’s native editor. Optimize new template designs by testing changes across all associated pages, expanding the test surface area for faster insights and greater revenue potential. Segment tests based on audiences like location, referring URL and more. more A/B test content, pricing, shipping, product pages, and checkout to grow revenue Use AI to find opportunities, build tests & analyze results w/ Claude + others Analyze revenue, profit, COGS, and conversion performance for every test Personalize experiments by behavior, location, traffic source, device & more Connect Meta & Google ad audiences to A/B test performance & conversion
Copy from the Shopify App Store listing, unedited.Site optimization - Other
Top line
conversion rate
From $39/mo
3 tiers
65/100
Solid · from 42 reviews
What it does
A/B test content, pricing, shipping, product pages, and checkout to grow revenue
Use AI to find opportunities, build tests & analyze results w/ Claude + others
Analyze revenue, profit, COGS, and conversion performance for every test
Personalize experiments by behavior, location, traffic source, device & more
Connect Meta & Google ad audiences to A/B test performance & conversion
What each step up actually buys you
This developer's plans are separated by features, not by how big your store is — so there is no volume that picks a tier for you. Here is what each one adds over the one below it.
Pro
$39/month
3 Active Tests
Template testing
Theme testing
Page testing
Split URL testing
Advanced
$119/month
Everything in Pro plus:
5 Active Tests
Test product images and titles
Advanced analytics & goals
MCP access with Claude, ChatGPT & others
Personalize test targeting
Unlimited
$499/month
Everything in Advanced plus:
Multi-variant testing
Export data
Price testing
Slack channel
Test Checkout Blocks (Shopify Plus)
Pricing
$39/month
$119/month
$499/month
65
/ 100Solid
Scored on 42 merchant reviews we hold for Shogun ‑ AB Testing, across five checks. Every figure is computed from those reviews — expand any row to see the counts behind it.
Recent reviews rate below this app's own average
Reviews in the last 12 months average 4.18, 0.27 stars below the lifetime average of 4.45. Worth reading the newest reviews before installing.Review history
2025–2026 · 42 reviews read| 2025 | 17 reviews |
|---|---|
| 2026 | 25 reviews |
What merchants say
4.2
95%
of reviews get an answer3%
had used it a year when they wroteRecent merchant reviews
The newest 8 of 44. Open one to read it in full, with the developer's reply where there is one.
Very quickly responded and helped in a great way. Also the app improvements show every KPI you need, with a lot of filters to filter on what actually works.
This app has been super useful for theme & template testing for us! The support team is very responsive and helpful when troubleshooting issues, a great team to work with!
Amazing app, good to do A/B test. Very easy to understand the metrics and setup tests
We've had a great experience using Shogun's A/B Testing app as part of a major website refresh and optimization initiative for IGK Hair. Rather than relying on assumptions, we were able to test multiple PDP layouts, content hierarchies, and merchandising strategies with real customer traffic to understand what truly resonated with our shoppers. The insights we gained were instrumental in shaping our rebuild and gave us the confidence to make data-driven decisions throughout the redesign process. The platform was easy to implement, the testing experience was seamless, and the reporting made it simple to identify winning experiences. If you're planning a website redesign or looking to optimize your PDPs, we highly recommend Shogun A/B Testing. It's been a valuable part of our CRO toolkit and helped us launch a stronger, more customer-centric shopping experience.
WORST APP EVER - MY PRODUCT PHOTOS LAGGED AND DID NOT WORK / THE PRICE EVEN AFTER UN INSTALLING KEPT CHANGING . Subject: Re: Toothy - pricing test issue Hi Sweetan, Thanks for looking into this. Before reinstalling or sharing collaborator access, I want to share what I've found on my end, because I think it points to the actual cause. After uninstalling Shogun, I found that Shogun had written code directly into my theme files rather than only using app embeds/blocks. Specifically: 1. A snippet called `snippets/product-media-gallery.liquid` had Shogun-authored Liquid code reading from metafields under the `app--214825828353` namespace (`product-pricing`, `product-variant-pricing`, `test-media-1` through `test-media-4`). This code used `{% paginate %}` on values that aren't valid paginateable objects, which caused a "Liquid error: Array is not paginateable" on my live product pages. 2. Separately, I found a file called `snippets/shogun-optimizer.liquid`, labeled in its own comments as "Auto-generated by Shogun-AB." This file contains embedded, minified JavaScript that appears to run content-type detection across templates and includes a `cartCreate` GraphQL mutation. This file was still present and apparently still active on my storefront after I had already uninstalled the app. 3. The pricing metafields under `app--214825828353` also still exist on my products, since metafields persist independently of whether the app is installed. This is very likely why the price kept changing even after uninstall — the leftover Liquid/JS was still reading that stored data. Given this, before I reinstall anything or share collaborator access, I'd like to understand: - Does reinstalling the app actually remove or replace `shogun-optimizer.liquid` and the leftover metafields, or does it just resume using them? - Is there a clean uninstall process that removes all injected snippets and metafields, rather than leaving them orphaned in the theme? - Can you confirm whether the `cartCreate` mutation in that script ever affects the price actually charged at checkout, separate from what's displayed on the page? I want to be sure no customers were charged incorrectly during the test. I'd rather resolve this by removing the leftover code and metafields directly, since I already have a good picture of what was left behind. If there's a specific reason full collaborator access is necessary beyond what I've described above, let me know and I'm happy to discuss it further. Thanks,
Shogun A/B testing is really poor and full of bugs. My store theme got unpublished without notice. It publish duplicated theme that created month ago. Now my entire store is messed up. This kind of sneaky conduct has caused me order losses. I paid $119 for the service, but the product detail testing function fails to work. I cannot even edit and adjust product descriptions normally.
This app already helped us a lot with optimizing our CRO! The dashboard works easy and intuitive and gives us insights we didn't have before.
Great A/B testing and very simple to use. I had a question and Sweetan helped me out and went in depth. Thank you
Shogun ‑ AB Testing FAQ
Answered from this app's own listing and its full review record.
Best suited for stores comfortable with $39/mo.
Paid plans start at $39/month, and run to $499/month across 3 published tiers. Prices are as listed on the Shopify App Store and can change — confirm before installing.
Shogun ‑ AB Testing's plans are separated by features rather than by store size — none of the tiers is capped on a volume you could state up front. Compare what each step adds over the one below it rather than trying to size yourself into a tier.
On our scorecard Shogun ‑ AB Testing rates 65 out of 100 — solid — read from 42 merchant reviews. The developer has published replies to 40 of 42 reviews. The score reflects what the review record shows, nothing more.
44 merchants have reviewed Shogun ‑ AB Testing, averaging 4.2 out of 5. We hold the review history from 2025 to 2026, which is what the year-by-year chart on this page is built from.
At a glance
4.2 / 5 · 44 reviews
4.18 from 28 reviews
28 (was 14)
40 of 42 reviews
1 months
From $39/month. Free trial available.
March 21, 2025
2025 – 2026
Will AI shoppers find this store?
Apps like this one convert the traffic you already have. Getting recommended by ChatGPT and Perplexity is a separate problem.
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